A new study shows what we all know here on the Project- we are more connected to online blogs, news, and technology.
The study shows gay and lesbian adults are more active within blog channels than heterosexuals and more receptive to blog advertising:
According to a recent national survey conducted by Harris Interactive®, gay and lesbian adults online are reading more blogs than their heterosexual counterparts. When asked, just over half of the gay and lesbian respondents reported reading some type of blog, compared to 36 percent of heterosexual adults.
Also, half of gay and lesbian adults say they have sent instant messages (IMs) in the last month, compared to just one third of heterosexual adults.
It really should be no surprise that the LGBT community is on top (so to speak) of all the latest technology and trends. Our community is also on the forefront of social networking (myspace, facebook, Glee, etc) and harnessing its power to further our causes.
In fact, the web has become a place for many in our community to come together, especially those who live in non-urban areas. LGBT support groups, virtual GSA's, and online activism sites are changing the face of how our community communicates, organizes, and creates change.
So keep reading, Projectors! Nothing like finally being in the majority on something...