Nathan Strang

Durex: Get it On

Filed By Nathan Strang | January 15, 2009 4:00 PM | comments

Filed in: Entertainment, Living
Tags: condom use, Durex, gay boys, HIV prevention, safe sex

Most commercials about safe sex are corny and quite often miss the point. And often times they either target straight folk or some media portrayed idea of the "gay hunt." Superfad, the incredibly talented ad agency behind those quick turnaround Olympic Games Visa spots, have whipped up another gem especially for Durex.

durex.jpg

The spot features balloon animals, made from multicolored Durex condoms, that um, like to get their "squeak on." After the jump see the commercial.

As far as safe sex commercials go, I appreciate the gender and preference neutrality. For a little bonus, visit the Superfad site to check out 3 "outtakes" from the production.

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I love it, but the lube-less squeak of their antics worries me. I'd line those critters up and give them a lecture about the necessity of a good amount of water-based lube.

I don't know exactly where this is airing... Maybe on MTV or Spike.. more than likely this was meant to have a viral effect, and a web-based release.

I love this video. I added it to my Facebook profile, Nate. LOL It makes me giggle.

Bruce Parker | January 16, 2009 2:38 AM

This is the best shit ever. ever. ever.
Wow I just watched it the third time and love.

Really cute. Look like Jeff Koons art pieces.

Points to you! I thought the same thing, though its not derivative...