Schubert Flint Public Affairs, a Sacramento, Calif.-based consulting firm, worked extensively on California's Proposition 8 and Maine's vote to overturn the new marriage equality law. Two companies listed in the HRC's Corporate Equality Index with excellent scores, however, are currently contracting with the anti-gay firm on non-LGBT issues.

Both Reynolds American, the parent company of cigarette maker R.J. Reynolds, and Ford Motor Company currently employ the firm to hawk cheaper cigarettes and Ford Fiestas respectively. This year's HRC index rated Reynolds at 88% and Ford at 100%.

NOM, which contributed $1.8 million of the $2.5 million raised for Yes on 1's Stand for Marriage Maine, hired Schubert Flint to create a media campaign modeled largely after the firm's California ads that focused on gay marriage being taught in public schools. NOM leaders are currently looking ahead to potential gay marriage fights in New Jersey and New York, which could pass marriage legislation by year's end.

Schubert, a seasoned political strategist whose firm earned the American Association of Political Consultants' 2009 Excellence Award for Public Affairs Team of the Year, took an aggressively visible role in both the California and Maine antigay marriage campaigns -- unusual for a political strategist in state ballot initiatives.

"I've never seen a consultant become the person leading the victory lap on election night, praying and thanking God for the victory," said one consultant and election observer from Maine's Question 1 campaign. "Once you put yourself out in that position, you're locked into it. You can never be half pregnant."