I consider my movie tastes pretty eclectic. And by eclectic, I mean a thinly veiled attempt at justifying my undying passion for sappy romantic comedies and teenage chick flicks. I watched Ever After on a loop for about two weeks, just saying. So when I heard about the celebrity clusterfr@k that is the newly released (as of today) annual V-day romantic comedy, the subtly and oh-so-cleverly titled, Valentine's Day (I swear to god, some Marketing Exec just gave up and threw his hands in the air and let the campaign out the door. Either that or he's possibly the best surreal Dadaist performance artist this decade has ever known), I was ready to start logging onto Fandango for my tickets.
But aside from the obvious eye-rolling that was sure to ensue from the heavy-handed marketing campaign, the film's been getting a lot of flack from the blogosphere for its blatant "de-gaying." Evidently the ever dreamy McSteamy aka Eric Dane is featured as one half of a gay couple, opposite my personal Hollywood crush, Bradley Cooper. However, from all the promotional materials from the movie poster to the trailer, you wouldn't be able to tell. Eric Dane doesn't even make an appearance on the movie poster, and he's in the film's trailer for about 1.78 seconds. A classic case of hide-the-gay in American marketing.