The Bilerico Project | Daily experiments in LGBTQ

Last night, my friend Allison Facebook "liked" the Mashable post "Facebook's Going a Little Gay for Spirit Day." I saw this post and immediately shared it on my Facebook wall, adding my own little snarky take to the eye-catching, SEO-driven, offensive headline, stating, "I'm going a little gay for Facebook. This is great!"

I'm jazzed to read that Facebook is participating in Spirit Day on October 20, 2011. For those who don't know, Spirit Day is a day when we all can stand in support to end bullying against youth in the LGBT community.

According to the Gay and Lesbian Alliance Against Defamation (GLAAD) site:

"Millions of Americans wear purple on Spirit Day as a sign of support for lesbian, gay, bisexual and transgender (LGBT) youth and to speak out against bullying. Spirit Day was started in 2010 by teenager Brittany McMillan as a response to the young people who had taken their own lives. Observed annually on October 20, individuals, schools, organizations, corporations, media professionals and celebrities wear purple, which symbolizes spirit on the rainbow flag."

With Facebook's active participation in the Spirit Day campaign, they'll be able to reach millions more than I can with my little blog and with the cross-post run on The Bilerico Project.

What I'm not so jazzed about is Mashable's need to add such a flashy headline to encourage more pageviews. Apparently, neither were many readers of the post.

Check out a few shots of comments below:

Mashable certainly got the point and within the past twelve hours, they changed the headline to be a bit more sensitive to the topic. I would love to see some sort of apology from the editor or author of the piece on the headline gaffe, but perhaps that's just me...

So tell me, are you going gay....I mean purple for Spirit Day? (Note: Sarcasm intended.)

To learn how you can go purple, click here to access all the ways you can. If you're on Twitter, join the conversation with hashtag #spiritday.

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