I really don't know what to say about this. It'll blow you away.
American Apparel is hardly known for their tasteful advertising. (For a great example, check out "Fashion or Porn" [NSFW] - a game where you guess whether a small glimpse is part of a fashion ad or a porn picture. I was unable to make it more than 1/4 of the way through before losing.) The company claims that critics are simply holier-than-thou prudes who don't understand art and fashion. Critics say American Apparel is one of the most blatant companies exploiting women's bodies to sell cheap clothing made in sweatshops.
This photo to sell a miniskirt really makes it difficult to claim the "art" high ground. I don't know any women who would snatch it up based on this view. Do you?