Bil Browning

Axe Body Spray Makes Ad That's Not About Sex

Filed By Bil Browning | August 15, 2014 12:00 PM | comments

Filed in: Living
Tags: Axe bodyspray, advertising, men's fashion

Whoa. What's that you say?! Axe Body Spray has made a commercial that doesn't feature a nerd's wet dream? There aren't any hot babes throwing themselves all over some poor hapless schmuck for simply spraying on some cheap cologne? Whaaaaaat?!

Come to think of it, that shit was never very sexy to start with. It always smelled like someone had taken spray deodorant and combined it with grandpa's leftover cologne from the 70s. Maybe this is a good move.

But don't worry, gayz. The last five seconds give the hot babe meme a rest and throws us, uh, a bone. Instead of boobs and a swimsuit, we get barechested young men lathering up in the shower.

If you'd like to learn more about the company's change in marketing, click here. Or, you could just watch the commercial's last few seconds over and over again. It's up to you.


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